Fairfax, Virginia, FindLaw Web Site Product Sales
Effective marketing isn't just about spending the most money to buy the biggest Yellow Page ad. An effective marketing plan takes into account your entire business model, including who you want to reach and the best way to reach them. An effective marketing plan will even find ways to limit your exposure in a market niche that isn't your area of specialty. My name is Wade Elliott. I am the client development consultant for FindLaw Internet marketing products and services for lawyers and law practices throughout the Washington, D.C. metropolitan region.
Together, we'll help develop your marketing strategy
For personal enjoyment and physical health, I have been running marathons for more than 20 years. In fact, I have successfully completed more than 25 marathons and I now teach long-distance running strategies to new runners. I see running marathons as a metaphor for successful marketing strategies. When I meet with you to discuss your on-line marketing needs, we will first talk about what your overall strategy will be. Are you in it to beat all other competitors? Are you in to improve your current client base? Or do you simply want to run a better race with less physical and mental effort?
More than just a FindLaw product. You get an Internet marketing consultant
Since you are already visiting this site, it probably means that you have given some thought to finding ways to succeed with on-line marketing. If you are worried about getting a heavy-handed sales pitch from me, don't be. I am not any more comfortable in a high-pressure sales environment than you are. We may not even get around to talking about product pricing and contracts until we have met a couple of times. FindLaw's FirmSite and other web site products are designed for results, not just image. Unless I know what your idea of success is, I won't know what products to discuss. So let's start out with a single meeting to see where it takes us.
If you’re so busy succeeding today that you think you don’t have time for tomorrow, ask me about:
- FindLaw’s streamlined process for writing and designing specialized law firm Web sites with minimum input and effort from you.
- Examples of other very successful law firms like yours who have a Web presence not to attract more business, but to maintain their visibility and confirm their superiority in the legal marketplace.
- Examples of other highly successful firms who have drastically reduced the amount of money they pay in referral fees by getting clients through their Web site.
Contact me by email or call me at 703-606-2339.

